The Sales Leader's Edge

Free tools, proven frameworks, and the playbook behind $100M+ in revenue growth.

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15+
Years Building
$100M+
Managed Revenue
100+
Team Members Led
Free Tools

Built for the Way You Lead

Free tools designed by a sales leader, for sales leaders. No signup required.

Sales Performance Calculator

Model your team's activity, conversion rates, and quota attainment. See exactly where revenue leaks and how to fix them.

Activity modeling · Conversion analysis · Revenue forecasting
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$

AI Comp Designer

Design compensation plans powered by AI. Build plans that drive the exact behaviors your business needs.

AI-powered · Behavior modeling · Plan optimization
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DIALS CLOSES

Pipeline Velocity Calculator

Measure how fast your setter/closer team converts dials to revenue. Find bottlenecks, balance your teams, get AI recommendations.

2-call close model · Setter/closer analysis · Funnel visualization
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Free because the best frameworks should be accessible.

Playbooks

Frameworks That Scale

Battle-tested playbooks from 15+ years of building sales organizations.

Revenue Architecture

How to design a sales org from $1M to $50M.

Coming Soon

Hiring at Scale

The system for building a 100-person team without losing quality.

Coming Soon

Pipeline Mechanics

Stop guessing at pipeline coverage. Start engineering it.

Coming Soon
$

Comp Plan Principles

Why most comp plans fail and how to build ones that don't.

Coming Soon
Advisory

1:1 Sales Leadership Coaching

For VPs and Directors building something real. Limited availability.

15+ years of building and scaling sales organizations, distilled into direct advisory. Strategy, structure, and accountability for revenue leaders who want an edge.

  • Revenue architecture and org design
  • Compensation plan strategy
  • Hiring systems and team building
  • Pipeline and forecast optimization

Limited spots. Currently accepting applications.

Questions

Frequently Asked

Who is McDowell.ai for?
Sales leaders scaling revenue organizations. VPs of Sales, Directors, CROs, and Heads of Revenue managing teams of 10 to 100+. Not for beginners.
Why are the tools free?
The best frameworks should be accessible. Free tools build trust and demonstrate real expertise. That is the model.
What kind of coaching is available?
1:1 strategic advisory for revenue leaders. Org design, comp plans, hiring systems, pipeline architecture. Limited spots available.
When will the frameworks library launch?
New frameworks are being published regularly. Join the email list to get notified when each one drops.
Is this affiliated with any company?
McDowell.ai is an independent resource. Built on 15+ years of sales leadership experience. Not affiliated with any employer or consulting firm.

Your team is waiting for a better system.

Every quarter without a framework is a quarter spent guessing.

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